Jakarta, July 15, 2019 PT XL Axiata Tbk (XL Axiata) again gives appreciation to loyal customers. Through two loyalty programs, "XTRAvaganza & FantAXIS" and "XpLay & BombAXIS", a number of loyal customers from various regions managed to win prizes worth a total of Rp 1.3 billion. Customers from Yogyakarta managed to win the grand prize of the 9th session of the exclusive XTRAvaganza & FantAXIS program in the form of Rp. 400 million in cash. Meanwhile, customers from Surabaya won the grand prize for the Super VIP Round of Rp 200 million in the new XpLay & BombAXIS program starting from the beginning of 2019. XL Axiata's Chief Marketing Officer David Arcelus Oses with XL Axiata Management presented the prize directly to the winners in Jakarta on Monday (7/15).
XL Axiata Commercial Director Allan Bonke said, "We continue to be committed to presenting a loyalty program which is one of our efforts to give loyal customers appreciation. Today this loyalty program has continued into the 9th period. We see that the customer response to This appreciation program is very high, the number of customers who took part in the XTRAvaganza & FantAXIS program from the initial session to the session currently reached more than 52 million participants. "
Allan added, specifically for the 9th session of XTRAvaganza & FantAXIS, no less than 4 million participants participated in it, while the 1st XpLay & BombAXIS program was attended by around 2 million participants. The drawing of the grand prize was witnessed by representatives from the Ministry of Social Affairs, DKI Jakarta Social Service, Police and Notaries in Jakarta, on Friday, May 17, 2019 (9th session of the XTRAvaganza & FantAXIS Program) and Thursday, May 9, 2019 (XpLay Program & 1st session of BombAXIS)
Each program provides a total prize of IDR 800 million for the winners of the 9th session of the XTRAvaganza & FantAXIS program and the total prize of IDR 500 million for the winners of the XpLay & BombAXIS 1st session. The two programs have been held from January 27 to April 26, 2019 (9th XTRAvaganza & FantAXIS Program) and January 25 to April 24, 2019 (1st session of the XpLay & BombAXIS Program).
On the upcoming July 26, 2019, XL Axiata will launch the 11th XTRAvaganza & FantAXIS program. The average number of participants participating in the program per day is 21 thousand participants. Meanwhile the XpLay & BombAXIS program has reached an average of only 13 thousand participants.
The second prize winner XTRAvaganza & FantAXIS in the form of 100 grams of precious metal is a customer from Kalideres, West Jakarta. The third prize for the Samsung Galaxy Note 9 mobile was won by a customer from Cilegon, Banten. In the free round category, a cash prize of Rp 50 million was won by a customer from East Bekasi, West Java. Then the prize for the Samsung Galaxy S9 + mobile phone was won by customers from Ciledug, Tangerang. Furthermore, customers from Tasikmalaya, West Java managed to become the winners of the M-Learning round with a cash prize of Rp. 25 million.
Meanwhile, in the XpLay & BombAXIS program, the 1st session of the VIP round, a Rp. 100 million cash prize was won by a customer from Serpong, Tangerang. To find out more complete information about this program, customers can contact 817 (XL) and 838 (AXIS) customer service
The "XTRAVAGANZA & FANTAXIS" program is a competition program and SMS-based subscription service with hundreds of millions of rupiah prizes which aims to increase customer loyalty and strengthen ties between XL Axiata and customers. In this program, in addition to obtaining the main winner of the exclusive grand prize round in the form of Rp. 400 million in cash, 100 grams of precious metals and Samsung Galaxy Note 9 mobile phones, there are also monthly winners with prizes of Rp. 10 million for 9 winners (3 winners per month).
While the grand prize for the free round won prizes in the form of Rp 50 million in cash and Samsung Galaxy S9 + mobile phones for the main winners and there were also monthly winners with prizes in the form of Samsung S9 + mobile phones and also monthly winners with prizes of Rp 2 million in cash for 9 winners ( 3 winners per month). In addition, this program also provides prizes for the Gamedom round in the form of Rp 100 million in cash and the M-Learning round in the form of cash of Rp 25 million.
Unlike the "XTRAvaganza & FantAXIS" program based on pure SMS, the website-based XpLay & BombAXIS program. After registering via SMS, each participant will receive an SMS reply in the form of a website link and password used to access the quiz game "XpLay & BombAXIS" at www.xplay.co.id or www.bombaxis.co.id.
In this program, in addition to getting the main winner of the Super VIP Premium Round in the form of IDR 200 million in cash, IDR 100 million in prizes for the VIP Premium Round winner and IDR 50 million in prize for the Premium Round winner, there will also be a monthly winner with a Samsung Galaxy Note 9 for 6 winners (2 winners per month) in the Premium VIP Round, Fuji Film X-A5 Kit for 6 winners (2 winners per month) in Premium Round and Samsung Gear S3 smart watch for 6 winners (2 winners per month) on Free Round.